'It's younger people seeking some sort of spirituality': UK Bible sales reach record high

UK Bible Sales Soar as Young People Seek Spirituality Amid Global Uncertainty

Christian bookstores are witnessing a surge in demand for Bibles and other religious texts, with sales reaching a record high of £6.3 million in the UK last year. This upward trend is attributed to younger generations seeking spirituality and meaning amidst global uncertainty.

Young people, typically without a Christian background or parental influence, are increasingly turning to the Bible as a source of guidance and understanding. According to Aude Pasquier, retail sales director at Church House bookshop near Westminster Abbey, "We've seen an increase in people coming to the Bible from scratch... They have no Christian background whatsoever." These individuals are seeking spirituality and a deeper connection with the world around them.

Steve Barnet, owner of St Andrews bookshop in Buckinghamshire, believes that online personalities like Jordan Peterson have played a significant role in sparking this interest. While not a Christian himself, Peterson's influence has led many young people on a spiritual journey, some of which ends at church or other religious institutions.

The research conducted by Christian publisher SPCK Group reveals that the Bible is one of the fastest-growing non-fiction genres, with sales increasing by 11% in 2025. This growth correlates with rising church attendance figures in England and Wales, where the number of people attending church rose by 50% between 2018 and 2024.

Young men are leading this charge, with a significant increase in monthly church attendance among 18- to 24-year-olds from 16% in 2024 to 4% in 2018. Sam Richardson, CEO of SPCK Group, attributes this shift to Christianity becoming a "counter-cultural" force for younger generations who have grown up in more secular environments.

The surge in Bible sales is seen as part of a broader trend towards spirituality and meaning-making amidst global uncertainty. As Richardson notes, the traditional atheist narrative has given way to a more open attitude towards exploring faith. Social media platforms have also played a significant role in making Christianity more accessible and visible to young people.

However, concerns about Christian nationalism have emerged, with far-right figures co-opting the faith for political gain. Leading figures in the Church of England have denounced this trend, emphasizing that genuine spiritual growth cannot be reduced to mere politics. Richardson acknowledges that while Christian nationalism may be a factor, it is likely overplayed as a contributor to the increase in Bible sales, which has been sustained for several years.

As the world grapples with global challenges and uncertainty, it remains to be seen whether this trend will continue, or if it will ultimately lead to a more nuanced understanding of faith and spirituality among young people.

I'm only commenting now lol I feel like I was totally late on this one. So yeah, I think the Bible sales surge is pretty interesting. I mean, I've seen a lot of young people searching for meaning online, but it's weird to see them turning to scripture as a source of guidance. Has anyone else noticed that social media influencers are kinda pushing Christianity in a super subtle way? Like, they're not explicitly proselytizing, but their content is still kinda... faith-inspired

The rise of Bible sales among young people is pretty interesting . I think it's no surprise that they're turning to the Bible for guidance, considering everything we're facing today - climate change, politics, social unrest... It's like people are searching for some sense of control or meaning in all this chaos .

I also agree with Sam Richardson that Christianity is becoming more "counter-cultural" again . I mean, it's not about proselytizing or converting; it's just people looking for a way to make sense of their lives and find comfort in difficult times . And yeah, social media has definitely played a role in making faith more accessible and visible to young people .

However, I do think we need to be careful not to overplay the Christian nationalism card . While it's true that some far-right figures are co-opting Christianity for their own agendas, I don't think that's representative of the broader trend . It's all about genuine spiritual growth and seeking a deeper connection with others, rather than just politics or identity .

What do you guys think? Am I reading this right, or is there more to it?

"The world is full of possibilities." But what's behind the surge in Bible sales? Is it a cry for spiritual guidance amidst global uncertainty? Young people, often without a Christian background, are turning to the Bible as a source of comfort and meaning. Maybe it's not just about faith, but about finding one's place in the world.

The Bible is like, totally relevant again! Young folks are seeking something more than just tech and socials, they want meaning & purpose . It's not about some specific group or ideology, it's about finding inner peace & guidance . Online faves like Jordan Peterson have opened doors for them to explore faith, but it's all good if people find their own path . Christian nationalism is a thing, yeah... let's just say it's not everyone's cup of tea ️. More than that, I think this trend shows the power of spirituality in uncertain times . It's like, we need each other more than ever, and faith can be a powerful way to connect .

I'm not sure what's more surprising, that Bible sales are going up or that ppl are still trying to claim Christianity is all about being anti-politics lol . Like seriously tho, I think this whole Christian nationalism thing needs to be called out for what it is - a bunch of people using spirituality as an excuse to spout their right-wing ideologies. It's not how the faith was meant to be used and it's kinda sketchy.

I think its kinda cool that younger ppl r lookin 4 spiritual guidance & meaning in these uncertain times . Maybe it's about findin' comfort in somethin bigger than urself? Online influencers like Jordan Peterson have def played a role in sparkin interest, but its also about ppl bein genuine & not just lookin 4 a quick fix . Christian nationalism's got ppl worried tho , so let's hope it stays true to the heart & not gets hijacked by politics . Either way, its dope 2 see ppl from all walks of life comin together 4 a common purpose

so i was reading about this crazy surge in bible sales in the uk and i gotta say its pretty wild. like, you'd think people would be looking for answers on how to save the planet or something but nope, its all about finding spirituality and meaning amidst global uncertainty . and its not just older folks either, its young people too who are basically just searching for a sense of purpose and connection with the world around them .

i mean, online personalities like jordan peterson have definitely played a role in sparking this interest and making christianity more accessible to younger generations . but at the same time, i feel like theres still this underlying concern about christian nationalism creeping into the mix . like, its cool that people are exploring their faith and all but we gotta make sure it doesnt get hijacked by politicians or anything .

anyway, its an interesting trend to watch unfold and see if it actually leads to a more nuanced understanding of faith and spirituality among young people .

man you gotta wonder whats driving these young folks to seek out spirituality in all this chaos... is it just a cry for meaning or somethin deeper? theyre not even lookin at the Bible as their parents or church leaders did before 'em, its like theyre takin the core of it and makin it their own... and online personalities like Jordan Peterson are definitely playin a role in all this, but is that just a symptom of somethin bigger?

its also wild how social media is makin Christianity seem more accessible and cool again, kinda like when punk rock came along back in the 80s... its not always easy to know whats at the heart of it all, whether its some deeper human need or just a fleeting fad

I mean, think about it... people are really looking for something bigger than themselves right now. The world can feel super overwhelming and uncertain, and we all need some guidance or meaning in our lives. So yeah, it's not surprising that a lot of young people are turning to the Bible as a source of comfort and inspiration. I also think social media has played a big role in making Christianity more visible and accessible to people who might not have known much about it before. And let's be real... Jordan Peterson has done some pretty cool stuff on his YouTube channel, even if he doesn't identify as Christian himself. ️ It's all about finding what resonates with you, right?

UK's Bible Sales are on fire! Like, what's next? People buying prayer journals and attending yoga classes because we need a spiritual lifeline in these crazy times? Just kidding (kind of). Seriously though, it's kinda cool to see young people exploring their spirituality. Maybe it's not about the specific brand of Christianity or faith, but more about finding meaning and purpose in an uncertain world. I'm all for that . But let's keep things nuanced, folks. We don't want Christian nationalism taking over our airwaves . Still, as long as people are seeking answers and growing their own way, I'm down to support it

So I was reading this article about Bible sales skyrocketing in the UK and I'm just like... how did we get here? One minute you're not even thinking about religion, next you're devouring Bibles like they're the answer to all of life's problems. And it's not just about Christianity either - people are exploring other faiths too, which is cool. But at the same time, I'm a bit concerned that this surge in interest might be getting hijacked by far-right stuff . Like, let's not forget that just because you're interested in spirituality doesn't mean you gotta buy into some super divisive politics. Can we get to the root of what's driving this trend and make sure it's about genuine growth rather than just a quick fix?

omg u no i think its kinda cool that ppl r turnin 2 christianity in these uncertain times i mean isnt spirituality supposed 2 b about findin ur own way & meaning 2 life? not just blindly followin a book or ideology? the bible sales r like, woah, but is it jus bc ppl r lookin 4 answers or r they actually think its gonna change their lives also, steve barnet sayin that jordan peterson had somethin 2 do w/ this phenomenon makes me wanna scream, lol. like, cant we just talk about the issues without makin it all religious?

The way we're talking about seeking spirituality is interesting... I mean, isn't that what everyone's been doing since like, forever? But for real though, I think the Bible thing is kinda cool - I mean who doesn't need a little guidance in these crazy times . And online personalities playing a role in sparking interest in the Bible? Yeah that makes sense to me. I've seen some of those vids with Jordan Peterson and they can be pretty thought-provoking

I'm so down with young peeps exploring their spirituality & seeking meaning in life. It's like, the world is getting crazy and they're finding comfort in something bigger than themselves . And yeah, Jordan Peterson's influence has been a game-changer for some of these folks . But at the same time, I'm a bit worried about Christian nationalism creeping in . We don't want people using faith as a way to divide us, you feel?

I mean, who wouldn't want to read some ancient books when the world is going crazy? It's like, we're all just trying to find meaning in this messed up place, right? And if the Bible has been around for a hot sec and still hasn't fallen off its throne, maybe it's time we gave it another shot? Plus, can you blame young folks for seeking some guidance amidst all the chaos? It's like they're trying to solve world hunger... or at least figure out what to wear this weekend .

I'm thinking about this whole bible sales thing ... I mean, on one hand, I get why younger folks are looking for answers in the Bible - we're living in crazy times and some people really need that guidance ... but then again, it's also kinda worrying when Christian nationalism comes into play ... like, no one should be forced to believe something just because of politics ... but at the same time, I'm glad the Bible is becoming more accessible online ... maybe that's a good thing?

I'm not surprised that Bible sales are on the rise, especially with all the craziness going on in the world right now. I think it's really cool how young people are seeking out new ways to find meaning and connection. It's like, they're looking for a sense of purpose, you know? And if that means exploring Christianity or other faiths, then more power to 'em! I've seen some pretty interesting layouts on those online bookstores, btw. That A5 size is just so perfect for reading...

I think its cool that young ppl are lookin at the bible as a way to find meaning in the world right now. like, we got so many issues goin on globally, and ppl need somethin to latch onto. online personalities can definitely be influencial, but i dont think it's all about them, theres somethin more deep goin on here... maybe its just humans lookin for connection and purpose again?

The UK Bible Sales Soar as Young People Seek Spirituality Amid Global Uncertainty... is kinda cool, I guess Younger gens are looking for meaning in a crazy world, and the Bible's like this old reliable friend that's still got it ! Maybe Jordan Peterson helped spark some curiosity? But what's interesting is how Christianity is becoming more accessible on social media... Like, people can discover faith without being forced to take a specific side #SpiritualityInAction #BibleSalesSurge #GlobalUncertainty