The Automakers' New Battlefield: A Shift in Strategy The century old rivalry between General Motors (GM) and Ford has traditionally been played out on roads, racetracks, and showroom floors.
However, it seems that both companies are now taking their competition to new frontiers – the U. S. military and energy sectors. According to Wall Street analysts, GM and Ford have joined forces in seeking U. S.
military contracts, with a focus on producing military vehicles and other defense related projects. This marks a significant shift for an industry that has long been defined by its consumer facing business models.