The Ad Infested Wild West of Free Streaming In recent years, the rise of free streaming services like Tubi and Pluto TV has been accompanied by an alarming proliferation of ads.
These platforms promise to deliver our favorite shows and movies without a fee, but at what cost? A comparison between the two services reveals that one is far more aggressive in its ad placement.
The study involved timing ad breaks across multiple movies and TV shows on both platforms. The results were striking: while Tubi averaged around 13 minutes of ads per movie, Pluto TV clocked in at over 30 minutes.