The Hidden Cost Of Misaligned Business Partnerships The recent trend of fitness industry partnerships has been touted as a way to drive growth, increase revenue, and expand reach.
However, beneath the surface lies a more nuanced reality: partnership misalignment can have devastating consequences for businesses.
In an era where consolidation is king, it's not uncommon to see smaller gyms and studios partnering with larger chains or private equity firms in hopes of accessing new markets and resources.